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Source Types Book
Title Marketing value metrics : a new metrics model to measure marketing effectiveness
AuthorMcDonald, Malcolm.
PublishedLondon :Kogan Page ,2014.
Call Number658.80072
Locationสำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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Source Types Book
Title The marketing performance blueprint : strategies and technologies to build and measure business success
AuthorRoetzer, Paul, 1978-.
PublishedHoboken, NJ :Wiley, 2014.
Call Number658.802 Ro719M 2014
Locationสำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Page : 1
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